Cupra presents the exclusive "Tribe" editions for the Formentor, León, León Sportstourer, and Terramar.

At the Munich Motor Show (IAA Mobility), CUPRA unveiled the new "Tribe Editions," a series of exclusive editions for its Formentor, Leon, Leon Sportstourer, and Terramar models. These versions combine the brand's defining rebellious character with a firm commitment to sustainability and innovation, offering a new concept in customization for the most daring customers.

"CUPRA works tirelessly to offer vehicles that reach the heart of its Tribe, responding to the desire for individuality and the growing demand for sustainable solutions," said Ignasi Prieto, Chief Brand Officer of CUPRA.

The Tribe Editions are distinguished by an exterior design enhanced by a new color, Matte Manganese, available across the range. This joins an exclusive color palette that includes Matte Century Bronze and Matte Magnetic Grey. The vehicles also feature special dark chrome finishes for the emblems and model designations, adding a touch of distinction.

The commitment to sustainability is reflected in the use of recycled materials. The new alloy wheels, which feature a unique Sulphur Green color, incorporate 20% recycled material. Similarly, the bumpers of these models are made from 20% recycled plastic.

The real revolution of the Tribe Editions lies inside, where CUPRA has boosted its circular economy strategy with cutting-edge technologies. The seats, for example, use innovative 3D weaving technology that eliminates material waste. Made from 100% recycled material, the seat sections are machine-woven into their three-dimensional shape, without the need for cutting or sewing.

Furthermore, the new Sulphur Green paint, used on the center console and air vents, is formulated with 15% bio-based material. To reinforce this approach, the interior plastics contain 30% recycled materials, consolidating the brand's vision toward more balanced and conscious mobility.

The new Tribe Edition versions are available with all powertrains, from gasoline and diesel to mild-hybrid and plug-in hybrid options. Production will begin in the last quarter of the year.